New Arrival
Soft Blur Velvet Lip Liner
A velvet lip liner for soft, blurred definition
$20.00
★★★★★ 4.8 (444 reviews)
Precision meets softness. This velvet-finish lip liner glides on with creamy ease, defining and sculpting lips with a natural, blurred edge. The long-wearing formula prevents feathering and bleeding while keeping lips looking naturally polished.
Creamy formula
Anti-feathering
Long-wearing
Blurred finish
Shade — Bunny
Sold Out
Bunny is a pink nude with neutral undertones.
or 4 payments of $5.00 with Afterpay / Klarna
Customer Reviews
4.8
★★★★★
Avg Rating
444
Reviews
98%
Rated 4★ & Up
★★★★★ I use it for eyelinerNov 2025
I use it for eyeliner as well just because EM doesn't have dedicated eyeliner that is crayon styled. I pair it with the liquid eyeliner for added eye bigger booster effects
Ezle Ong — Verified Buyer
★★★★★ CharMar 2025
I luv it is the paramount if coverage you can t feel like you have anything on your lip it not drying it clgit slmosll skin tone
Charlene H — Verified Buyer
★★★★★ Coca-cola lipsDec 2024
Holy grail. So smooth and creamy. Perfect for Coca-Cola lips
Kathleen Zuniga — Verified Buyer
★★★★★ i bought the shade minkDec 2024
i bought the shade mink and i quite like it. i have warm neutral skin tone but i wanted a cool undertone in lip liner as i think it works better with my lip colors and glosses and this has been great. I like how smooth the application is and it lasts a while. very easy to use.
Nikita Tomkevich — Verified Buyer
★★★★★ Great classic lip linerDec 2024
I bought this for my mom because she loves it so much. Bunny is the perfect neutral pink and this is her second time repurchasing.
Kaitlyn Yong — Verified Buyer
★★★★★ They named it perfectly!May 2024
It's just as the name says. A soft blur velvet lip liner. Perfect for lining my lips whether it be bold or for just touch of color for everyday. Absolutely perfect!
Samantha Nguyen — Verified Buyer
★★★★★ Great Color and FeelMay 2024
My best friend and I were interested in trying out this lip liner. The product applies wonderfully and I'm happy with the color :relaxed:️
Lynn T. — Verified Buyer
★★★★★ The formula is really creamyApr 2024
The formula is really creamy and easy to apply. I haven't been able to test its longevity yet but it settled nicely and doesn't overly emphasize the lines on my lips.
Jessica L — Verified Buyer
★★★★★ New Favorite Nude LinerMar 2024
Love this color and also obsessed with the formula too!
Kristina B — Verified Buyer
★★★★★ foxyMar 2024
the formula is so creamy and is the perfect brown color for my lips!!
Jannatul C — Verified Buyer
★★★★☆ Please make into a pencil or add more productFeb 2025
Beautiful color pigmentation, but the product tends to break when I use it. I also think more product needs to be in the pencil, i finish this way too soon
Cassidy — Verified Buyer
★★★☆☆ I thought when they calledMay 2024
I thought when they called the lip liner a velvet liner it would be smooth and creamy but to me it was more of a matte finish. I still like it though and I like the color. Teddy is a very natural and mute color for the lips. An everyday color I would say it is.
Cindy Vang — Verified Buyer
Details ▼
An ultra-blurring matte lip liner with a powdery velvet texture that defines and contours lips with no harsh lines, feathering, or waxy texture.
Features + Benefits ▼
A nourishing blend of plant-based Bisabolol, Sacha Inchi Oil, Squalane, Shea Nut Oil and Vitamin E blends with ultra-fine, powdery matte pigments for a lightweight, long-lasting finish.
Usage ▼
Apply to lip line following your natural contours, or draw slightly over the edge of your lip line for a fuller look. If desired, fill in lips completely. Wear alone or layer with additional lip products.
Pro Tips ▼
To create a pouty, youthful look, extend slightly past your cupid’s bow to shorten the area between your nose and lip. To amplify “your lips but better,” pair a Soft Blur of your choice with Lip Cushion in Magic Hour or Venetian Rose. For a dimensional glossy lip, pair with True Gloss or Morning Dew. For a soft, diffused matte lip, fill in using Soft Blur and blend outward with your finger. For an extra-smooth application, gently exfoliate lips with a lip scrub first.
Full Ingredients ▼
0.27 g / 0.009 oz — Cyclopentasiloxane, Cyclohexasiloxane, Synthetic Wax, Sucrose Acetate Isobutyrate, Trimethylsiloxysilicate, C30-50 Alcohols, Mica, Polypropylsilsesquioxane, Polybutene, Tocopheryl Acetate, Butyrospermum Parkii (Shea) Oil, Plukenetia Volubilis Seed Oil, Bisabolol, Squalane, Caprylyl Glycol, Dimethicone Crosspolymer, Triethoxycaprylylsilane, 1,2-Hexanediol, Propylene Carbonate, Cetyl PEG/PPG-10/1 Dimethicone, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Disteardimonium Hectorite, Titanium Dioxide, Carmine, Iron Oxides, Red 6 Lake.
Shipping & Returns ▼
Free shipping on $50+. Domestic returns or exchanges are accepted within 30 days; a $5.99 return processing fee applies. Afterpay and Klarna available at checkout.










