Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara
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MASCARA

Pick Me Up Volume + Length Mascara
Pick Me Up Volume + Length Mascara

Introducing your new everyday Pick Me Up! This volume building, lash extending, long-wearing mascara encapsulates lashes in an innovative tubing formula. With rich black pigment that lasts all day and doesn’t flake, smudge or run, Pick Me Up makes the perfect addition to your beauty ritual. Infused with ProVitamin B, Hyaluronic Acid, Rice Extract and Tsubaki to help nourish and condition, this lightweight formula is enhanced with fiber technology for dramatic results while leaving lashes feeling soft and flexible.

-Tubing and Fiber technology coats each lash with lightweight fibers for buildable volume and dramatic length.
-Formulated in Korea with Pro-Vitamin B, Hyaluronic Acid, Rice Extract & Tsubaki to help condition lashes.
-Specifically engineered in Italy, Pick Me Up's short molded brush works for all eye shapes and sizes coating every lash with the ideal amount of product.
-Lightweight formula, doesn't flake, smudge, or run all day.
-Mascara is easily removed with warm water and pressure. No makeup remover necessary!
-Ophthalmologist Tested, Cruelty-Free & Gluten Free.

For maximum length and volume, position wand at the base of your lashes and slowly wiggle upwards from root to tip. Allow lashes to dry and then layer as desired.

-The most effective way to remove is by simply using warm water! Apply warm water (between 97-108 degrees), wait a few seconds to activate the formula then remove using light pressure with a washcloth, cotton round or simply use your fingers. Lash encapsulating tubes will gently slide off lashes and easily wash away. No makeup remover necessary!
-If desired, gently massage tubes off of lashes with fingertips.

-Prep by curling lashes with your favorite eyelash curler.
-For fuller looking lashes, we recommend coating both sides of your lashes.
-For maximum volume, coat the front and back of your lashes and then add a second layer (allow 10-20 seconds between each layer.)
-Wiggle the wand back and forth on your lashes as you drag up and towards the outer corner of your eyes for a doe-eyed effect.
-For dramatic length, apply one coat and allow mascara to dry. Apply a light coat to the back of your lashes only at the tips. This almost acts as lash extensions!

Water, Acrylates/Ethylhexyl Acrylate Copolymer, Butylene Glycol, Beeswax, Euphorbia Cerifera (Candelilla) Wax, Nylon-12, Polyisobutene, Polyvinyl Alcohol, Dimethicone, Stearic Acid, Polysorbate 60, Cetearyl Olivate, Sorbitan Sesquioleate, Panthenol, Oryza Sativa (Rice) Extract, Camellia Japonica Flower Water, Sodium Hyaluronate, Glycerin, Sorbitan Olivate, Hydroxyethylcellulose, 1,2-Hexanediol, Phenoxyethanol, Ethylhexylglycerin, Iron Oxides

8 g / .28oz

BEHIND THE SCENES
#PICKMEUP
INSPIRATION

The inspiration behind this mascara was the concept of being “effortless”. I found myself wanting something easy to apply and remove. After two years, my team and I finally landed on a winning formula paired with the right brush. Pick Me Up is formulated with a tubing technology that delivers a balance of volume, length and build without the heaviness and is not harsh on your lashes. When you’re ready to remove, warm water activates the formula and the tubes gently slide off of your lashes with ease. It’s the perfect every day mascara and a product that I’m always picking up, hence the name!

Michelle Phan
@michellephan
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